A Fresh Start (up)

I have a great passion for innovation mechanisms, and I try to understand how to achieve payback through innovation. It raises a lot of challenges (cultural, social, organizational…) and it seems that it is quite hard to get the perfect mix of all those criteria. I will speak about all these challenges in more details in other articles, but I wanted to start with the obvious: how to choose the right model to manage your innovation project? How to deal with your ecosystem?

I have based my thoughts on a really good book (even if it is a bit too academical for me) : Payback (James P. Andrew, Harold L. Sirkin). It gives a clear vision of the three different innovation models: integration, orchestration, licensing. I have shared these thoughts and examples with Tech IT Easy’s readers here.

This entry was posted on Thursday, June 14th, 2007 at 9:29 am and is filed under Entrepreneurship, Innovation, Internet/Technology.You can follow any responses to this entry through the RSS 2.0 feed.You can leave a response, or trackback from your own site.